programmatic media specialist
11 skills tagged

Analyze PMP performance gaps and surface optimization strategies instantly

Build data-driven audience segments and programmatic activation strategies

Optimize programmatic campaigns: bidding, targeting, and performance troubleshooting

Design and validate DMP audience segments and taxonomies for programmatic campaigns

Build multi-touch attribution models to track customer journey impact

Diagnose campaign bottlenecks and unlock hidden DSP performance gains instantly

Structure and optimize private marketplace deals for programmatic media

Analyze and optimize DSP campaigns with real-time performance insights

Build and validate multi-touch attribution models for programmatic campaigns

Model customer journeys and optimize programmatic spend with multi-touch attribution analysis
